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In the old days, people would just open up a phone book or the yellow pages to find your business. Today people use Google and other search engines to find what they need. That begs the question, how are you supposed to get your name or your business to the top of the results? The term you’re looking for is Search Engine Optimization or SEO for short. This essentially boosts your rankings and garners more attention towards your website and therefore your business. To help you answer the question of what SEO actually is, we’ve put together this handy guide that will tell you everything you need to know about the magic of SEO. For the purposes of this article, and your business, we’ll be discussing local SEO.
Four Primary Effects of Local SEO
- First of all, local SEO will increase your actual website ranking. This means when people type in your name, or the name of your business, the link to your website will show up closer to the top.
- Secondly, it’s important to note that local SEO garners the highest conversion levels with respect to all other local advertising channels.
- Local SEO enables mobile users to find your device through not only search engines, but social media platforms as well.
- Local SEO allows your business to be found on mapping software, like Google Maps or Google Earth.
What is Local SEO?
Local SEO essentially refers to a process in which your website (and in succession your company and/or business) becomes visible through geographically-related searches. Keep in mind these geographically-related searches are all within Google’s Local Pack (or in other words, map listing). Local SEO boosts your online visibility in this local sense, increases the actual traffic running through your website, and allows you to work your way up the ranks (regarding search engine results). Overall local SEO has more people visit your company’s website, and therefore do more business with you! More business means more money!
Benefits of Hiring an SEO Company
- By hiring an SEO company to boost your search results, your company website will show up higher in Google results than it would have without them. To put all of this into perspective, you need to understand that approximately 95% of people who use Google don’t go past the first page. Not to mention a whopping 97% of people use Google to find local businesses. Search engine rankings have a lot do with success. In many ways, SEO equals success.
- By hiring an SEO company to perform local SEO processes and techniques, you’re effectively boosting your sales. What most business managers don’t understand is that even if you’re getting a lot of website traffic without proper SEO, a lot of your site users are bound to be outside of your local area. This means they most likely won’t be doing business with you. By optimizing your local SEO you’ll receive more traffic from within your actual vicinity, and therefore make more sales!
- By hiring an SEO company, you’re effectively enabling personalized campaigns. This means you can advertise to the people within your area!
- As SEO practices are still fairly new, approximately 50% of business websites simply aren’t using them. An SEO company would automatically put you in the better half.
When Should You Hire an SEO Company?
If you’re considering hiring an SEO company for local SEO, you need to ask yourself a few questions. If any of the following factors apply to you, you may want to start looking for a high-quality local SEO company.
- First of all, you’re going to need a local company or business!
- If your company has very specific work areas, local SEO is definitely for you.
- Both franchises and franchise owners have benefited greatly from local SEO.
- If you’re looking for more traffic from a specific group of people.
- If you need your business to be recognized geographically.
- Service for multiple cities but not countrywide.
Customer Pricing and Packages
Here at SEO Concierge, we don’t have a standard rate or a flat fee. We tailor our prices to your exact needs. This allows us to work within your budget. We respect the fact that not all companies have massive budgets, after all, you’re using SEO to get there! If you plan on visiting a competitor please note that standard fees or packages don’t enable all that much customization or individuality. Our comprehensive pricing tools allow you to get what you want, when you want it, at an affordable rate. Don’t settle for minimal local SEO. SEO Concierge will apply only the highest quality of SEO practices and processes to your website. You’ll be at the top of the search results in no time!
What You’ll Receive From SEO Concierge
Here at SEO Concierge, we largely target our services to your exact needs. However, there are a few things that we throw in to sweeten the deal. First of all, it is a full in-depth analysis of every single service area of yours that is active. Secondly, we’ll find the companies who are currently outranking you (your competitors) so we can establish a benchmark objective. Last and certainly not least, we’ll analyze the steps that need to be taken in order to get you high up among the search rankings.
To sum this up we’ve put together a quick list of a few items that we’ll take care of for you:
- Local Citation Building and Monitoring
- Website Content Publishing and Optimization
- My Business Account (Google) Optimization and Management
- Campaign Tracking
- Tracking of Analytics
- Reporting of Analytics
Why Should You Hire SEO Concierge?
Here at SEO Concierge, we understand that business owners are juggling between tasks like crazy. We understand that you wear an overwhelming amount of hats. You need to run the administrative aspect of your company, deal with the nonstop daily issues and tasks, and still have enough time at the end of the day to spend time with your family. Why add SEO to your plate when you could hire an award-winning local SEO company to do it for you? We pride ourselves on our ability to ease the strain of our clients, all the while bringing them more business.
Here at SEO Concierge, we only hire the best of the best. Every one of our team members is highly trained, very experienced, and very good at their job. Our goal is and has always been to make our customers super fans. We want our work to baffle and astound you in the best way possible. At the end of the day, we’re proud of our work, and because of that, you can rest assured knowing whatever you hire us to do, it’ll turn out brilliantly.
Contact us today for a consultation. You won’t regret it.